Brand Design: Create an Innovative Concept

Proposals

A course by Wikka , Graphic Design Studio

99% positive reviews (100)

1,994 students

Audio: Spanish

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About the video: Proposals

Overview

“In this lesson, we will see what are the aspects that you have to take into account when selecting the proposals that you are going to present. ”

In this video lesson Wikka addresses the topic: Proposals, which is part of the Domestika online course: Brand Design: Create an Innovative Concept. Learn to develop and design brand identity with a fresh touch by exploring creative processes.

Partial transcription of the video

“Proposals In this lesson we will show you the proposals selected for Stappy and what are the aspects prepared for the presentation. Some aspects are the logo, the pictogram, color ranges, among other things. Let's see what the proposals are. You must take into account four things. The first is that all your options align with the concept and graphic style that you set on the mood board in the beginning. If in the process you felt that the style should be adjusted a bit, You can do it as long as it is justified. Remember that the choice you make is based in the same way in the established fr...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Brand Design: Create an Innovative Concept

Level: Beginner
99% positive reviews (100)
1994 students
5 units
16 lessons (2h 20m)
22 downloads

Category
Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design

Wikka

A course by Wikka

Teacher Plus

Graphic Design Studio

Andrea Castillo and Jimena Mendoza are the founders of Wikka, a graphic design studio devoted to branding, art direction, illustration, and object design. They have worked for different brands, including projects for restaurants and consumer products, and their pieces have been featured on design platforms and in local and international publications.

Wikka's goal is to provide clients with solutions that are both functional and visually appealing. Empathy and a keen eye for their surroundings are not only the foundation of the style, but also a major source of inspiration and a key factor in their work process.