Fashion Content Creation for Brands and Influencers
Text in practice on social media
A course by Andreia Meneguete , Fashion Journalist
Joined June 2020
Joined June 2020
About the video: Text in practice on social media
Overview
“Do we put into practice what we write? In this module, you will learn more techniques on how to produce specific texts for Instagram.”
In this video lesson Andreia Meneguete addresses the topic: Text in practice on social media , which is part of the Domestika online course: Fashion Content Creation for Brands and Influencers. Discover the art of content creation for fashion through journalism techniques..
Partial transcription of the video
“In this class, we will practice, practice, and practice. From reading to text, You will see how to create good content. We will analyze some fashion and beauty brands and understand how they build their content on social media. And with that, you will see that an observant look also builds a good text. Come with me. Write well who reads a lot. Those who learn to relate to words write well, with the ideas, with the possibilities of stories. There is no formula. To write well, you need to practice. Here, inspirations. How are fashion and beauty texts produced on Instagram? Let's see? Let's do...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Fashion Content Creation for Brands and Influencers
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Category
Writing -
Areas
Copywriting, Creative Writing, Writing
Andreia Meneguete
A course by Andreia Meneguete
Andreia Meneguete is a journalist and specialist in branding and digital content for fashion and beauty brands. With almost 20 years of experience in the sector, he has worked for major brands such as Natura, O Boticário and Ricardo Almeida. She has also been an editor in magazines such as Vogue Brasil and Glamour, and is currently the founder of the IAM Intelligence in Fashion platform. Furthermore, she is a professor at prestigious institutions such as USP and IED, where she shares her experience on fashion, consumption and strategic communication.
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- 259 students
- 14 lessons (1h 22m)
- 27 additional resources (12 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
