Beauty Business 101: How to Build Your Brand
Reflection and Feedback
A course by Joseph Harwood , Artist and Entrepreneur
About the video: Reflection and Feedback
Overview
“Looking at what you've created with fresh eyes is an essential step. Often, when you're working on a project, you're unable to see it from an objective point of view. To tackle this issue, I've created a list of questions that you can ask yourself and other people to hear their feedback. In cosmetics, you can incentivise people's feedback by offering free samples or demonstrable products.”
In this video lesson Joseph Harwood addresses the topic: Reflection and Feedback, which is part of the Domestika online course: Beauty Business 101: How to Build Your Brand. Learn digital marketing strategies with an emphasis on your USP by designing a set of assets for a pitch deck that promotes your brand or product.
Partial transcription of the video
“ Reflection and Feedback In this lesson, we are going to do our post-creativity analysis. This is so important. Looking at your project with fresh eyes is an incredible step to make things even better. When you work, I always say, you're stuck in a monkey cage and don't know the smell of it. You're so in the heart of your project that you don't see things. Often, I do so many editing projects, and sometimes I think it looked amazing, then the next day it's like I've missed so many things. "This is wrong, I've missed this and this." Giving yourself space to look at things objectively is so ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Beauty Business 101: How to Build Your Brand
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Category
Marketing & Business -
Areas
Brand Strategy, Branding & Identity, Content Marketing, Digital Marketing, Instagram, Social Media
Joseph Harwood
A course by Joseph Harwood
Joseph Harwood is a diversity and inclusivity consultant, a digital media pioneer, and an award-winning beauty expert, specializing as an artist across multiple mediums including makeup, fine art, graphic design, photography, and post-production in both video and still media. Through his company of the same name, Joseph works with clients on digital marketing for cosmetics and product design.
He started his career on social media with no budget, and by the time he turned 21, he entered and won the first online version of the British Got Talent, and went on to build an entire business around product designs and branding. His work has been featured in Forbes, Vogue, and the Google homepage, and has led him to collaborate with L'Oréal and even the UN.
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- 148 students
- 16 lessons (3h 0m)
- 26 additional resources (11 files)
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- Audio: English
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- Level: Beginner
- Unlimited access forever
