Public Relations for Creatives and Creators
Influences
A course by Fiona Minett , PR Coach
About the video: Influences
Overview
“I’m going to show you some key influences that changed my understanding of the media landscape and shaped my path into PR. ”
In this video lesson Fiona Minett addresses the topic: Influences , which is part of the Domestika online course: Public Relations for Creatives and Creators. Discover the tools and techniques needed to run powerful PR campaigns that turn your passion into a successful career.
Partial transcription of the video
“Influences In this lesson, I will introduce some of the creative influences that were a bit of a catalyst for me in terms of honing my direction towards PR and the media. The biggest influences on this journey for me were the street style and blog scenes. I've always loved fashion and experimenting with fashion even as a child. It was when I hit my late teens and early 20s that I started to get a bit more experimental with fashion. I was an avid reader of street style blogs like "The Sartorialist" and the "FaceHunter." I probably would check daily to see if there was any new content on ther...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Public Relations for Creatives and Creators
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Creative Consulting, Digital Marketing, Marketing
Fiona Minett
A course by Fiona Minett
Fiona Minett is a PR coach based in Buckinghamshire, England, who specializes in working with entrepreneurs, creatives, and small businesses. She completed a degree in art history at Oxford Brookes University and, after graduating, began a work placement in a PR agency where she worked on everything from client pitches to strategy creation. After developing a passion for the job, she took on a full-time in-house role before going freelance six months later, starting her own boutique PR agency in 2011.
Fiona worked on press days and media events attended by Cosmopolitan, Marie Claire, Wired, the BBC, and more. She’s also worked with international celebrities and collaborated on events like The Brit Awards. After the birth of her daughter five years later, Fiona put her agency on pause and took a new approach to PR, teaching creators and creatives how to take control of their own public relations to reach their target audiences. She also shares her expertise online under Boss Your PR.
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- 18 lessons (3h 37m)
- 17 additional resources (8 files)
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- Audio: English
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- Level: Beginner
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