Introduction to Sensory Branding
Interior design and intervention of spaces
A course by Parámetro , Design Studio
About the video: Interior design and intervention of spaces
Overview
“Now we are going to generate an environment created for our interiors. Be careful, this does not mean that we are going to capture the logo, our color palette, etc., in space, rather it is thinking about how we imagine space.”
In this video lesson Parámetro addresses the topic: Interior design and intervention of spaces, which is part of the Domestika online course: Introduction to Sensory Branding. Learn to design immersive experiences that harness the attributes of an environment and offer visitors more than just a memory.
Partial transcription of the video
“Interior design and intervention of spaces In this lesson we will make an approach to the graphic intervention in spaces and art direction in interior design. As a designer, you have to think of everything. What will be your interpretation for the interiors and spaces? Let's go back to the mood board. What elements, materials and textures can we include and inject into the interiors? How do you imagine the lighting? What kind of details can you include as decoration? For example, a photo of some explorers in black and white, some decoration details, like an old boot. Think about the type of...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Sensory Branding
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Category
Design -
Areas
Branding & Identity, Design, Digital Design, Graphic Design, Logo Design
Parámetro
A course by Parámetro
Vanessa Santos and Cristina Arreola are the founders of Parámetro Studio, where they develop unique concepts, experiences, and spaces that challenge traditional design standards. Through their interdisciplinary approach, they push the boundaries of creativity to build memorable brands that go beyond the visual realm.
Over the years, they've worked on projects for clients in a range of fields, from fashion, beauty, and cosmetics to restaurants, hotels, and real estate. They've also collaborated with architects, designers, artists, and photographers to ensure their creative vision is always precisely replicated in the real world. Their projects can be found in cities across the world, including New York, Hong Kong, Barcelona, Paris, Tokyo, Berlin, Chicago, London, Montreal, Mexico City, and Amsterdam.
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- 881 students
- 15 lessons (1h 0m)
- 18 additional resources (6 files)
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- Available on the app
- Audio: Spanish
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- Level: Beginner
- Unlimited access forever
