Introduction to Visual Anthropology
Research Planning 2
A course by Franklin Lopes , Visual Anthropologist
Joined September 2021
Joined September 2021
About the video: Research Planning 2
Overview
“Now that the bases of research planning are defined, in this class, I will create a canvas to visualize all the elements of the chosen theme.”
In this video lesson Franklin Lopes addresses the topic: Research Planning 2, which is part of the Domestika online course: Introduction to Visual Anthropology. Learn to use field work and images to interpret behaviors, understand others, and get a better sense of the world.
Partial transcription of the video
“research planning Now that we've gone through the main stages that mark the research planning process, we are going to set up a canvas, a board where we will summarize the main information which are fundamental when carrying out a research plan. You can repeat this exercise at home. By the way, not only for research projects, but for projects in general. Our canvas naturally starts with the central theme of our research. All research starts with a good question, so I always divide the theme into these two moments. First, the central motto of what we are going to talk about, and we defined t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Visual Anthropology
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Category
Marketing & Business -
Areas
Brand Strategy, Branding & Identity, Creative Consulting, Marketing
Franklin Lopes
A course by Franklin Lopes
The Brazilian visual anthropologist Franklin Lopes holds a degree in business administration from Fundação Getúlio Vargas and a master's degree in visual anthropology from Goldsmiths, in the United Kingdom. He specializes in multisensory research methods and studies the behavior of different social groups from the material universe.
His investigations help from companies to understand consumption patterns to professionals to leverage their creativity. He has worked with clients such as Itaú Cultural, Natura, Unilever, Coty, UNICEF, Reserva, among others. Additionally, Franklin is a founding partner and director of research at Zodíaco Cultural Strategy.
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