Meaningful Visual Identity Design: From Brief to Pitch
Refining the Visual Outcomes
A course by Rejane Dal Bello , Graphic Designer
About the video: Refining the Visual Outcomes
Overview
“In this lesson, you will refine and analyse how we see design layout and how best to use a visual hierarchy for different formats.”
In this video lesson Rejane Dal Bello addresses the topic: Refining the Visual Outcomes, which is part of the Domestika online course: Meaningful Visual Identity Design: From Brief to Pitch. Understand the needs of a brand and transform complex concepts into captivating images that resonate with their audience.
Partial transcription of the video
“ Refining the Visual Outcomes In this lesson, we will refine and analyse the way we see the layout and how to best use visual hierarchy for different formats. After going through the creative process, now we have to refine what you liked as a design concept and make it ready to show it to the client and that it makes sense as a narrative. Design only becomes refined after crafting and a lot of development and testing through different formats and different templates and layouts and functions. Let's take you through an example of how to make a hierarchy of design. As you can see, these are ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Meaningful Visual Identity Design: From Brief to Pitch
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Category
Design -
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design
Rejane Dal Bello
A course by Rejane Dal Bello
Rejane Dal Bello is an award-winning graphic designer from Brazil who is currently based in London. She was interested in art from a young age and first started working on her drawing skills as an exchange student in Lynchburg. She later enrolled in a graphic design course before studying at art college and eventually attending the School of Visual Arts in New York. From there, Rejane worked for a renowned branding company in Brazil and went on to complete a master's in social design in Rotterdam. After graduating, she was hired by Studio Dumbar, where she worked for eight years, before moving to London to work for another prestigious studio.
In 2014, Rejane started her own self-named studio, specializing in distilling complex concepts into simple and meaningful images. She is also the author of Citizen First, Designer Second, and shares her work with over 13K followers on Instagram.
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