Meaningful Visual Identity Design: From Brief to Pitch
Influences
A course by Rejane Dal Bello , Graphic Designer
About the video: Influences
Overview
“In this lesson, I’ll share some influential figures who’ve inspired me over the years.”
In this video lesson Rejane Dal Bello addresses the topic: Influences, which is part of the Domestika online course: Meaningful Visual Identity Design: From Brief to Pitch. Understand the needs of a brand and transform complex concepts into captivating images that resonate with their audience.
Partial transcription of the video
“ Influences In this lesson, I'll share with you some of my heroes that inspired me throughout my career. The first one I'll share with you is Paul Rand. I'm sure you have heard about him. If not, I'm certain you've seen his work because it's still iconic to date. Paul Rand left an amazing legacy, amazing branding logos, and work that's researched to date. We still dig in to find out more and learn more from him. IBM is to date an iconic brand that he has done. Especially, this iconic visual style that he created of IBM afterwards. He played around with the letters I and B. He made it like ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Meaningful Visual Identity Design: From Brief to Pitch
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Category
Design -
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design
Rejane Dal Bello
A course by Rejane Dal Bello
Rejane Dal Bello is an award-winning graphic designer from Brazil who is currently based in London. She was interested in art from a young age and first started working on her drawing skills as an exchange student in Lynchburg. She later enrolled in a graphic design course before studying at art college and eventually attending the School of Visual Arts in New York. From there, Rejane worked for a renowned branding company in Brazil and went on to complete a master's in social design in Rotterdam. After graduating, she was hired by Studio Dumbar, where she worked for eight years, before moving to London to work for another prestigious studio.
In 2014, Rejane started her own self-named studio, specializing in distilling complex concepts into simple and meaningful images. She is also the author of Citizen First, Designer Second, and shares her work with over 13K followers on Instagram.
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