Meaningful Visual Identity Design: From Brief to Pitch
Revealing the Creative Process
A course by Rejane Dal Bello , Graphic Designer
About the video: Revealing the Creative Process
Overview
“In this lesson, I will take you through the completed visualisation process, how the creative making process and decision making can result in a visual solution and how these pathways can be rediscovered and retraced in any direction you choose. To reveal the steps we take and the thinking supporting our resolutions that we will later share with the client.”
In this video lesson Rejane Dal Bello addresses the topic: Revealing the Creative Process, which is part of the Domestika online course: Meaningful Visual Identity Design: From Brief to Pitch. Understand the needs of a brand and transform complex concepts into captivating images that resonate with their audience.
Partial transcription of the video
“ Revealing the Creative Process In this lesson, I'll show you my thought process on the whole creative process of the Alzheimer's foundation. Now, I'll show you the entire process from the start to the end. I started, as I showed you in the previous lesson, doing some sketches fast by hand to understand what happens in our brain that we start forgetting the most beloved faces in our family. You forget the memories of all your vacations, your amazing holidays. These people become this fake memory or a blur in your mind suddenly. Again, throughout the process, you start feeling that you are ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Meaningful Visual Identity Design: From Brief to Pitch
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Category
Design -
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design
Rejane Dal Bello
A course by Rejane Dal Bello
Rejane Dal Bello is an award-winning graphic designer from Brazil who is currently based in London. She was interested in art from a young age and first started working on her drawing skills as an exchange student in Lynchburg. She later enrolled in a graphic design course before studying at art college and eventually attending the School of Visual Arts in New York. From there, Rejane worked for a renowned branding company in Brazil and went on to complete a master's in social design in Rotterdam. After graduating, she was hired by Studio Dumbar, where she worked for eight years, before moving to London to work for another prestigious studio.
In 2014, Rejane started her own self-named studio, specializing in distilling complex concepts into simple and meaningful images. She is also the author of Citizen First, Designer Second, and shares her work with over 13K followers on Instagram.
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- 14 lessons (2h 34m)
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- Audio: English
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- Level: Beginner
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