TikTok Strategy for Beginners
To Learn More: Content Creation
A course by Molly McGlew , Social Media Director, Digital Strategist, and Freelance Writer
Joined July 2021
About the video: To Learn More: Content Creation
Overview
“Here you will find more tips and tricks to create incredible content. ”
In this video lesson Molly McGlew addresses the topic: To Learn More: Content Creation , which is part of the Domestika online course: TikTok Strategy for Beginners. Grow your TikTok community by understanding its algorithm to build a strategic outline for content and metrics.
Partial transcription of the video
“ To dive into some content creation and just brand inspiration from some best-in-class TikTokers, brands on the platform, and also just creators on the platform who are doing unique things, I'll walk you through some examples. First, let's think about using the strategy pieces of all the work we've done thus far, including all the audit research we've done. What can we pull from inspiration of other creators on TikToker brands? The Audience. Are there certain things from our hashtag research that we found to be an interesting way for us to participate in a community or is there a new conte...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: TikTok Strategy for Beginners
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Category
Marketing & Business -
Software
Tik Tok -
Areas
Communication, Content Marketing, Digital Marketing, Marketing, Mobile Marketing, Social Media

Molly McGlew
A course by Molly McGlew
Molly McGlew is a social media director, digital strategist, and freelance writer with over 10 years of experience in her field. Her passion for building online communities began during college when she started a blog while studying graphic design. It quickly grew into a community of global connections, leading to collaborations with Vans Girls and Farfetch.
Molly went on to work in a variety of roles including social media manager at Vanity Fair where she worked on projects including the 2016 Presidential Election and The Oscars. She also worked at Condé Nast as a social strategist with brands like Vogue, GQ, The New Yorker, Bon Appetit, and WIRED. Now, she specializes in building authentic social strategies for brands and individuals. She has also written for publications like Thrillist and Field Mag.
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