Business Strategy for Creative Brands
Email Marketing
A course by Vik Arrieta , Communication Expert
About the video: Email Marketing
Overview
“In this lesson, I'll dive deeper into email marketing. You will see how to design an email for marketing and the things to do (or avoid) to convert to sales.”
In this video lesson Vik Arrieta addresses the topic: Email Marketing, which is part of the Domestika online course: Business Strategy for Creative Brands. Learn how to plan a product launch, create a content marketing strategy, and use storytelling as a tool to communicate and grow your brand.
Partial transcription of the video
“In this lesson. we will discuss email marketing. I love email marketing; it's a classic method to guide consumers to a shopping destination. As one of the oldest strategies. it's still effective. And today. email marketing is regaining significant importance due to changes related to cookies. which are bringing it back to the forefront. We can say email marketing is like the ancestor of digital strategies. playing a crucial role in navigating these evolving landscapes. of conversational commerce. right? It still follows that logic... from a chat between individuals. Yet. unlike instant mess...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Business Strategy for Creative Brands
-
Category
Marketing & Business -
Areas
Digital Marketing, Marketing, Social Media
Vik Arrieta
A course by Vik Arrieta
Vik Arrieta is the creator of Happimess, as well as the cofounder and codirector of Monoblock, an innovative design publishing house and creative space for which she has received awards and recognition.
The Argentine communication expert and entrepreneur knows how to combine her skills to inform and inspire across a variety of formats like courses, talks, agendas, books, clothing collections, and products. She addresses topics such as creative freedom, entrepreneurship as a means of fulfillment, personal growth, and (self-)love.
She shares her interests and knowledge through her blog, social media, weekly newsletter on Tribu Happimess, and a radio space #RadioHappimess.
- 100% positive reviews (60)
- 2,308 students
- 17 lessons (4h 24m)
- 31 additional resources (12 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Category
Areas
