Design Simple and Effective Visual Identities
Presentation
A course by Pánico Estudio , Branding Studio
About the video: Presentation
Overview
“We will tell you about the path we have traveled to understand branding from a transparent, powerful and unadorned perspective. We will also introduce you to our work team and we will tell you how we have been understanding the way to reach the right client.”
In this video lesson Pánico Estudio addresses the topic: Presentation, which is part of the Domestika online course: Design Simple and Effective Visual Identities. Learn to identify a brand’s essence and present it to the world in a way that’s clear and authentic using effective branding.
Partial transcription of the video
“Hello. we are Marcelo and Paulina from Panico. a branding and design studio based in Ecuador. with headquarters in Barcelona. Our work focuses on simplicity and unembellished truth. We believe corporate language is outdated and no longer necessary or functional in a world where brands communicate with us daily. Therefore. our process focuses on understanding language beyond just a logo. Clients don't want to waste time; they seek to understand a brand as quickly as possible. So. brands have personality. attitude. and character. This concept is from working with clients worldwide. like Germa...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Simple and Effective Visual Identities
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Logo Design, Typography Design
Pánico Estudio
A course by Pánico Estudio
Pánico is a branding studio based in Ecuador and Spain, which avoids corporate language, prefabricated speeches, and generic slogans. The studio is committed to simple, direct, and powerful content, and to the creation of brands with character and personality.
Their work has been featured in publications such as Communication Arts from New York and Étapes from France. They have worked for clients around the world, in Saudi Arabia, Qatar, Thailand, Ecuador, Argentina, the United States, Spain, Germany, and Canada, among others.
They were speakers at LadFest 2020 and came in third place as studio of the year at the 2021 LAD Awards.
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- 3,593 students
- 15 lessons (1h 28m)
- 27 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Category
Areas
