Brand Storytelling: Learn to Stand Out
The world of the storyteller
A course by Guillaume Lamarre , Artistic Director
About the video: The world of the storyteller
Overview
“I will explain to you what differentiates a storyteller from other communication professionals by giving you the keys to adopting the right attitude and the right habits.”
In this video lesson Guillaume Lamarre addresses the topic: The world of the storyteller, which is part of the Domestika online course: Brand Storytelling: Learn to Stand Out. Discover the power of narrative communication and great storytelling to take your brand to the next level.
Partial transcription of the video
“The World of the Storyteller Now you know more about storytelling. In this lesson, I'll show you that it's not a question of technique. It's rather a question of position and the views that you carry on things and the world around you. We'd like to believe that there are recipes or methods. We'd like to believe that we can leave point 1 and get to point 6 and our storytelling will be complete. In reality, it's more complicated than that and at the same time, it's a bit simpler too. Storytelling looks more like this. It looks like a labyrinth or a big mess. You don't know what will confront ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Storytelling: Learn to Stand Out
-
Category
Marketing & Business -
Areas
Branding & Identity, Communication, Creative Consulting, Marketing, Storytelling
Guillaume Lamarre
A course by Guillaume Lamarre
Meet Guillaume Lamarre, a distinguished artistic director, author, and trainer, who has left an indelible mark on the world of creative management. With a background that includes working with esteemed brands like Cartier, Guillaume's journey in creativity has been nothing short of extraordinary. Realizing the transformative power of his creative approach, he sought to share his expertise with others, leading him to write several books on the subject.
Throughout his career, Guillaume has discovered that creativity resides within each individual, waiting to be unleashed like a hidden treasure. In this Domestika course, he shares the key to unlocking this treasure and exploring the limitless potential of creative ideas. His guidance and insights inspire professionals from all walks of life to embrace creativity and use it as a driving force for personal and professional growth. With Guillaume Lamarre as your guide, prepare to embark on a transformative creative journey that will forever change the way you approach your projects and aspirations.
- 98% positive reviews (220)
- 9,079 students
- 16 lessons (2h 23m)
- 23 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: French
- Spanish · English · French · German · Italian · Portuguese · Polish · Dutch
- Level: Beginner
- Unlimited access forever
