Design and Develop Brands for Startups

Overview

“I will give you a review of the way I recommend that you structure your presentation and its content. The objective is that you get a general image of the process and see the result that you are going to obtain before moving on to the particularities of the presentation. ”

In this video lesson Guillermo Sariñana (Eraboy Studio) addresses the topic: Founding document, which is part of the Domestika online course: Design and Develop Brands for Startups. Discover the process of creating strong brands through conceptualizing and defining personality.

Partial transcription of the video

“Founding document In this third unit you will learn to establish the foundations of your brand while you are building a document that serves as the foundation for your project. A founding document contains all the foundations, ideas and concepts with which a brand will be built. This document is essential for any brand, to guide you into your future and remind you why they exist. If you are a designer, you may be wondering what is a founding document for? There are three fundamental things. First, it will help you standardize your work process because this document has an order that will go...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Design and Develop Brands for Startups

• Level: Beginner
• 100% positive reviews (33)
• 1100 students
• 4 units
• 14 lessons (1h 21m)
• 4 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Art Direction, Branding & Identity, Graphic Design, Logo Design