Design and Develop Brands for Startups

Know your project

A course by Guillermo Sariñana (Eraboy Studio) , Graphic Designer

100% positive reviews (33)

1,100 students

Audio: Spanish

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About the video: Know your project

Overview

“You will learn that asking the necessary questions and doing it the right way is the first step to a successful project.”

In this video lesson Guillermo Sariñana (Eraboy Studio) addresses the topic: Know your project, which is part of the Domestika online course: Design and Develop Brands for Startups. Discover the process of creating strong brands through conceptualizing and defining personality.

Partial transcription of the video

“Know your project You will learn to ask the necessary questions in the indicated moment. Remember that assumption is the mother of all mistakes. One of the most common mistakes we make as designers is to start drawing without having all the information in our hands. Here are a few questions that will help you gather the information you need. For example, who is your brand, who needs to know about her, why is it important that they know about her, how are they going to find out that you exist, why is your brand necessary and what is your purpose, besides making money. I recommend that you se...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Design and Develop Brands for Startups

Level: Beginner
100% positive reviews (33)
1100 students
4 units
14 lessons (1h 21m)
4 downloads

Category
Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design

Guillermo Sariñana (Eraboy Studio)

A course by Guillermo Sariñana (Eraboy Studio)

Teacher Plus

Graphic Designer

Guillermo Sariñana is a designer and the founder of ERABOY, a studio specializing in the design and development of smart brands with attitude, founded in Tijuana, Mexico in 2014. The studio has also been working in Mexico City since 2018 and has completed projects for restaurants, fashion brands, and a variety of other clients.

Their mission is to help people get their business ideas off the ground and transform them into something tangible. They've found that the best way to do this is by listening intently to their clients' requests and providing uniquely creative solutions tailored to their individual projects.