Best seller

Digital Marketing Strategy: Build Your Online Presence

Creating a Cohesive Online Presence

A course by Alice Benham , Business and Marketing Coach

Best seller

98% positive reviews (329)

11,251 students

Audio: English

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About the video: Creating a Cohesive Online Presence

Overview

“When there’s so many different platforms and elements involved, it’s important to consider how cohesiveness will be achieved. In this lesson, you’ll learn how to utilise your visuals and tone of voice to create a consistent and cohesive online presence. ”

In this video lesson Alice Benham addresses the topic: Creating a Cohesive Online Presence, which is part of the Domestika online course: Digital Marketing Strategy: Build Your Online Presence. Learn simple and effective methods to grow your business online.

Partial transcription of the video

“Creating a Cohesive Online Presence When there's so many platforms involved in your digital strategy, we have to think about how are we gonna link things up and keep things cohesive. In this lesson we'll look at how to utilise your visuals and your tone of voice in order to make sure this happens. By not thinking about your visuals and voice, you run the risk of creating a digital strategy that contains separate elements that don't link together. Your online presence shouldn't be individual elements doing their own thing. Just like when we talked about it being that puzzle, we want to think...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Digital Marketing Strategy: Build Your Online Presence

Level: Beginner
98% positive reviews (329)
11251 students
4 units
15 lessons (2h 52m)
5 downloads

Category
Marketing & Business
Areas
Content Marketing, Digital Marketing, Marketing, Social Media

Alice Benham

A course by Alice Benham

Teacher Plus

Business and Marketing Coach

Alice Benham is a multi-hyphenate business strategist from England who describes herself as an “Accidental Entrepreneur”, after accidentally launching her first business at seventeen. Her mission is to help business owners achieve their business goals through value-driven strategies and by bringing more honesty to the business space.

When Alice isn’t busy coaching business owners on how to level up their online presence, she co-hosts a podcast with Vix Meldrew called Wish We Knew, where the duo share valuable insights on the founding and scaling of their own online businesses. She also hosts workshops for Grow & Glow, The Coven Girl Gang, and more.