Copywriting for Social Media

Overview

“There are lots of ways of structuring social copy. Here we’ll look at a few common ways of doing it. While social writing should never be formulaic, you can use existing structures and formulas to give you a bit of a headstart. ”

In this video lesson Paul Anglin addresses the topic: Use a Formula, which is part of the Domestika online course: Copywriting for Social Media. Learn how to write effective copy to attract and engage your brand's audience.

Partial transcription of the video

“There are lots of different ways you can structure your copy. Here we'll take a look at a few ways of doing that. Your copy should never be formulaic, but there are formulas and structures that exist already that you can use to kind of give you a bit of a head start. By writing the launch post together, you're going to get a bit of a working example of how to use some of these formulas and these structures to just kind of give you a bit of a head start in understanding how to structure your copy and how to approach it. There are lots of these different formulas for writing copy around. If y...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Copywriting for Social Media

• Level: Beginner
• 98% positive reviews (1418)
• 64928 students
• 4 units
• 14 lessons (2h 29m)
• 8 downloads

• Category

  Marketing & Business, Writing

• Areas

  Communication, Copywriting, Social Media, Writing