Copywriting for Social Media
How to Write for Social
A course by Paul Anglin , Copywriting and social media expert
About the video: How to Write for Social
Overview
“Now we’re going to write specifically for social media. We’re going to put into practice all the ideas we’ve been looking at and have a go at writing effective social media copy. ”
In this video lesson Paul Anglin addresses the topic: How to Write for Social, which is part of the Domestika online course: Copywriting for Social Media. Learn how to write effective copy to attract and engage your brand's audience.
Partial transcription of the video
“How to write for social Now we'll take a look at writing for social media. We'll take some of the things we've already learned and apply those to how to make your words work in social. You'll see, as we go through this lesson, that while writing for social definitely has its own quirks and idiosyncrasies and restrictions. You'll use a lot of the tenets and ideas we've already looked at. That's why earlier on we said that you need to be committed to being a good writer first, a good copywriter second, and a good social media copywriter third, because all of these ideas build on each other. T...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting for Social Media
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Category
Marketing & Business, Writing -
Areas
Communication, Copywriting, Social Media, Writing
Paul Anglin
A course by Paul Anglin
Paul Anglin is a seasoned copywriting expert with a career spanning over two decades in the advertising and marketing industry. Having collaborated with renowned brands, he has honed his skills in creating impactful and persuasive content that captivates audiences across various platforms. His expertise lies in crafting strategic narratives that not only convey a brand's message but also resonate on a deeper level with the target audience. With a profound understanding of consumer psychology, Paul effectively blends creativity with insights to deliver copy that drives engagement and fosters brand loyalty.
A passionate educator, Paul has dedicated a significant part of his career to mentoring aspiring copywriters and marketing professionals. His teaching approach focuses on practical application, encouraging students to think outside the box while grounding their creativity in solid copywriting principles. Through workshops and lectures, Paul shares his wealth of knowledge, empowering individuals to enhance their writing skills and adapt to the ever-evolving digital landscape. His commitment to fostering talent and his innovative approach to copywriting make him a respected figure in the industry.
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- 63,445 students
- 14 lessons (2h 29m)
- 21 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · Italian · French · Polish · Dutch
- Level: Beginner
- Unlimited access forever
