Design of Graphic Elements to Boost Your Brand

Overview

“In this lesson we will explain the bases of the project that we are going to develop in the course. We will fill in the client brief together and we will also discuss some communication aspects that are very important for the progress of a job. ”

In this video lesson Heavy addresses the topic: Back to the bases, which is part of the Domestika online course: Design of Graphic Elements to Boost Your Brand. Learn how to conceptualize and create graphic elements to give personality to your brand.

Partial transcription of the video

“THE ASSIGNMENT, CONCEPTUALIZATION AND INSPIRATION BACK TO BASICS In this unit we'll lay the foundations prior to the design. We'll first analyze the project that we'll work on in the course. To us, it's very important to publish our projects on platforms like Behance or Instagram, as it allows us to have exposure worldwide. For our course project we've chosen a real client in Dubai. It's a couple of chefs who want to open a small Mexican take-away restaurant. The challenge here, is that they've never been to Mexico, and they need help to authentically communicate everything they have in min...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Design of Graphic Elements to Boost Your Brand

• Level: Beginner
• 100% positive reviews (615)
• 10316 students
• 5 units
• 19 lessons (2h 46m)
• 8 downloads

• Category

  Design, Marketing & Business

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Art Direction, Branding & Identity, Graphic Design