Introduction to Personal Storytelling
The Magic Item
A course by Antonio Nunez Lopez , Communication Consultant
Joined March 2019
Joined March 2019
About the video: The Magic Item
Overview
“We will study the importance of choosing and describing a key object or detail that serves to synthesize the whole story or provide a weapon allied to the protagonist of the story, which will help you overcome the challenge or conflict raised.”
In this video lesson Antonio Nunez Lopez addresses the topic: The Magic Item, which is part of the Domestika online course: Introduction to Personal Storytelling. Learn to get your clients’ attention and captivate them through storytelling.
Partial transcription of the video
“Unit 2 The Magic Object All right, this isn't magic, it's just a joke, but in this section we'll talk about magic objects in your story. You may remember when we talked about sequences of events and narrative structures that in many stories a magic object appears. It's a magic object that helps the protagonist to overcome their conflicts, to fight in that great battle, and so on. The object can have certain inherent mystical or magical characteristics, or it can be a key detail. At the beginning of this course, when I introduced myself, in the "Who am I?" story, I told you about a conversat...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Personal Storytelling
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Category
Marketing & Business, Writing -
Areas
Communication, Content Marketing, Copywriting, Storytelling
Antonio Nunez Lopez
A course by Antonio Nunez Lopez
Antonio Núñez López is a communication consultant, lecturer, and author specializing in storytelling, who's worked as a communication strategist in 13 countries across four continents.
He is an expert in personal and corporate storytelling and currently works for the advertising and public relations multinational WPP, New York.
Antonio has advised political parties and candidates, celebrities, media outlets, brands, and companies like McDonald’s, HP, Novartis, Danone, and The World Bank. He has given classes at ESADE Business School, written articles for EL PAÍS and the Harvard-Deusto Business Review, as well as collaborated on a number of radio and television programs across Latin America.
As a professor of storytelling and lecturer, he has given hundreds of courses and conferences around the globe.
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