Advanced Brand Typography
Font vectorization 1
A course by Plau , Designers
About the video: Font vectorization 1
Overview
“In this class, you will see the first steps towards creating your own font, in the same way we do every day at Plau. Let's transfer the vectors created in Illustrator to Glyphs and start designing the font.”
In this video lesson Plau addresses the topic: Font vectorization 1, which is part of the Domestika online course: Advanced Brand Typography. Discover how to design your own typography and create a unique brand with our step-by-step course. .
Partial transcription of the video
“The most awaited moment has come. Yes. We're going to create a font from scratch. We'll transform the selected logo into a distinctive. custom-designed font that embodies the brand's essence and uniqueness. unlike any other out there. For this. glyphZep will be our best ally. Shall we go? Before we start designing our font. i wanted to provide you with a comprehensive overview of the entire typographic design process. It's important to understand that there are three distinct approaches one take when creating a new font: the first being what we refer to as the product layer. These fonts foc...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Advanced Brand Typography
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Category
Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator, Glyphs, Procreate -
Areas
Branding & Identity, Typography, Typography Design

Plau
A course by Plau
Carlos Mignot and Rodrigo Saiani are two passionate designers from Estúdio Plau, specializing in typography. Carlos, originally from Campos dos Goytacazes, began his career in engineering, but his creative streak led him to graphic design. In turn, Rodrigo, born in SJ dos Campos and based in Rio since a young age, discovered his passion for design when experiencing the power of animation with Flash macromedia.
Together, they form a talented team that has created popular typography used by millions of people around the world. His work has been recognized with awards at important events and honors, such as Cannes, D&AD Awards and BDA. Furthermore, they share the vision of making typography as popular as music, inspiring people of all tastes and making typographic design a democratic and admired discipline.
With Carlos Mignot and Rodrigo Saiani as your guides, you will be in the hands of experts who will teach you the secrets of pop typographic design and inspire you to explore new forms of expression through letters.
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- 21 lessons (4h 40m)
- 28 additional resources (17 files)
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- Audio: Portuguese, English, French, Italian
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- Level: Beginner
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