Advanced Brand Typography
Sketching ideas in Procreate
A course by Plau , Designers
About the video: Sketching ideas in Procreate
Overview
“Let's sketch ideas on the iPad. Follow the process! ”
In this video lesson Plau addresses the topic: Sketching ideas in Procreate , which is part of the Domestika online course: Advanced Brand Typography. Discover how to design your own typography and create a unique brand with our step-by-step course. .
Partial transcription of the video
“Now that you've learned the main techniques of typographic design and also as each logo represents a brand personality style, it's time for us put everything we've learned into practice and for that I'm going to use the iPad with the app Procreate. As you've already seen, we are going to work on the briefing for an ice cream parlor that intends to be very expressive and whose main audience is young adults. One of the briefing variables that I like the most is the archetype. The archetype, as you have already seen, it's the personality set that lives in people's subconscious. And in this cas...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Advanced Brand Typography
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Category
Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator, Glyphs, Procreate -
Areas
Branding & Identity, Typography, Typography Design
Plau
A course by Plau
Carlos Mignot and Rodrigo Saiani are two passionate designers from Estúdio Plau, specializing in typography. Carlos, originally from Campos dos Goytacazes, began his career in engineering, but his creative streak led him to graphic design. In turn, Rodrigo, born in SJ dos Campos and based in Rio since a young age, discovered his passion for design when experiencing the power of animation with Flash macromedia.
Together, they form a talented team that has created popular typography used by millions of people around the world. His work has been recognized with awards at important events and honors, such as Cannes, D&AD Awards and BDA. Furthermore, they share the vision of making typography as popular as music, inspiring people of all tastes and making typographic design a democratic and admired discipline.
With Carlos Mignot and Rodrigo Saiani as your guides, you will be in the hands of experts who will teach you the secrets of pop typographic design and inspire you to explore new forms of expression through letters.
- 100% positive reviews (38)
- 4,083 students
- 21 lessons (4h 40m)
- 28 additional resources (17 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe After Effects
Adobe Illustrator
Glyphs
Procreate
