Advanced Brand Typography
Sketching ideas on paper
A course by Plau , Designers
About the video: Sketching ideas on paper
Overview
“Simply with a pencil and eraser it is possible to start our project. And with some valuable tips you will save time and generate increasingly interesting ideas. ”
In this video lesson Plau addresses the topic: Sketching ideas on paper , which is part of the Domestika online course: Advanced Brand Typography. Discover how to design your own typography and create a unique brand with our step-by-step course. .
Partial transcription of the video
“While Cacarrás used the iPad for his work. i'll demonstrate a more traditional method with trusty paper. Let's begin. How do we start sketching a logo? Just like Cacá did. First. we write the logo. then we break down the ideas and shape them. So. let's proceed. We know the word we need to design is 'gelado.' Now. we explore different ways to write this word. We might write it entirely in uppercase or lowercase. or even Now. let's explore different ways to write this word. We can choose to write it entirely in uppercase. entirely in lowercase. or even mix both styles creatively. or mixed. He...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Advanced Brand Typography
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Category
Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator, Glyphs, Procreate -
Areas
Branding & Identity, Typography, Typography Design
Plau
A course by Plau
Carlos Mignot and Rodrigo Saiani are two passionate designers from Estúdio Plau, specializing in typography. Carlos, originally from Campos dos Goytacazes, began his career in engineering, but his creative streak led him to graphic design. In turn, Rodrigo, born in SJ dos Campos and based in Rio since a young age, discovered his passion for design when experiencing the power of animation with Flash macromedia.
Together, they form a talented team that has created popular typography used by millions of people around the world. His work has been recognized with awards at important events and honors, such as Cannes, D&AD Awards and BDA. Furthermore, they share the vision of making typography as popular as music, inspiring people of all tastes and making typographic design a democratic and admired discipline.
With Carlos Mignot and Rodrigo Saiani as your guides, you will be in the hands of experts who will teach you the secrets of pop typographic design and inspire you to explore new forms of expression through letters.
- 100% positive reviews (42)
- 4,288 students
- 21 lessons (4h 40m)
- 28 additional resources (17 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish (Latam), French, Indonesian, Italian, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe After Effects
Adobe Illustrator
Glyphs
ProcreateCategory
Areas
