Communication Strategy for Social Media
Some tools 1
A course by Núria Mañé , Consultant and Lecturer in AI Applied to Communication and Digital Marketing
Joined January 2012
Joined January 2012
About the video: Some tools 1
Overview
“Define the tools, typical of social and external networks, free or paid, that you will use to measure and monitor your results.”
In this video lesson Núria Mañé addresses the topic: Some tools 1, which is part of the Domestika online course: Communication Strategy for Social Media. Learn to create a social media plan for your brand.
Partial transcription of the video
“Tools We're now reaching the end. In this lesson, I’ll first show you the tools that each platform has to show us our results and statistics, and we will also look at some third party tools that make our work a lot easier. For example, monitoring keywords or hashtags. Let's take a look. I’ll give you a general overview because YouTube stats can be overwhelming; there is so much information. In fact, YouTube belongs to Google, which means it shows the statistics with some consistency. Here we would have the main data in a general view: views, watch time, subscribers. Then it also tells us ho...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Communication Strategy for Social Media
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Category
Marketing & Business -
Areas
Communication, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Mobile Marketing, Social Media
Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
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