Branding for Restaurants
Conclusions
A course by Arutza Rico Onzaga , Brand Strategist, Designer, Illustrator, and Lettering Artist
Joined October 2018
Learn to conceptualize and develop the visual identity of a gastronomic brand
- Spanish with subtitles in English
- 96% positive reviews (129)
- 2222 students
Joined October 2018
About the video: Conclusions
Overview
“We will review in this lesson the methodology seen during all the previous lessons and at the end we will have a deduction of why work for restaurants motivates me. ”
In this video lesson Arutza Rico Onzaga addresses the topic: Conclusions, which is part of the Domestika online course: Branding for Restaurants. Learn to conceptualize and develop the visual identity of a gastronomic brand.
Partial transcription of the video
“Sure we are all happy. We already have our project. I'll be more when I see them on the web and I can comment on them, but for the moment, and I think it's important, we'll recapitulate. Let's make a brief summary of the steps that we have to take into account every time we design. And you know what? Not only can they use for restaurants, they can use it for any design process they have pending. The first thing is to do a "brief". It's a document where we put the agreements we have with the client, the objectives of our work and we can also put the pieces we want to deliver, we can even hav...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Branding for Restaurants
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Category
Design -
Software
Adobe Illustrator -
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design, Packaging
A course by Arutza Rico Onzaga
Arutza Rico is a graphic designer who graduated from Jorge Tadeo Lozano University in Bogotá, Colombia, and has more than 18 years of experience in branding. The most important influences in her work are art, nature, and literature, and she draws inspiration from them to fill her designs with content.
Founder of Arutza Studio, one of the most awarded design studios in Colombia, she has worked for clients such as the Four Seasons hotel chain, the Takami restaurant group, the Gold Museum, Bon-Bonite shoes, and the film distributor Cine Colombia.
Her work has been awarded internationally by the TDC (Type Directors Club), Communications Arts, and the Madrid Biennial on several occasions. She was chosen as Woman to Watch by Advertising Age, and her designs have been published in specialized magazines and blogs, such as ID magazine, Communication Arts, Advertising Age, The Drum, The Dieline, and Art of the Menu, among others.
- 96% positive reviews (129)
- 2222 students
- 13 lessons (1h 47m)
- 20 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
