Vibrant Lettering: Find Your Style Through Pop Culture
The Power of Color 2
A course by Rich Tu , Designer and Creative Director
About the video: The Power of Color 2
Overview
“I'll work now on the background and start coloring the floral elements. Once I've applied color to every element, I'll look at the whole and touch up elements and rebalance colors.”
In this video lesson Rich Tu addresses the topic: The Power of Color 2, which is part of the Domestika online course: Vibrant Lettering: Find Your Style Through Pop Culture. Explore your personality and the pop culture references you identify with to create a unique design that combines hand-lettering with illustration.
Partial transcription of the video
“ The Power of Color We are back. This feels good, I like where we're at. That emblem feels good. We'll revisit it later and see what else we can do to it. What else will I do here? I'll go back to clicking on this Palette layer. I'll add a background color. I'll put the Border back on. I'm going to drop this mustard color back here. You know what? As I was drawing, I realized that some of these lines might need to be adjusted and erased. I’ll clean some of that up as we're drawing along the way. Remember, this is according to your own style and how you like to do things. I'll take these li...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Vibrant Lettering: Find Your Style Through Pop Culture
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Category
Calligraphy & Typography -
Areas
Digital Lettering, Graphic Design, Lettering, Traditional illustration, Typography Design
Rich Tu
A course by Rich Tu
Rich is a first generation Filipino-American and award-winning artist residing in Brooklyn, NY. He is a graduate of SVA’s Illustration as Visual Essay program and takes inspiration from his heritage, pop culture, and the energy of New York City. Creatively, his focus is on emerging audiences and energetic brands that benefit from an eclectic and unique point of view.
Rich is the Group Creative Director at Jones Knowles Ritchie in New York City, and is the co-founder of the COLORFUL grant program, helping young BIPOC creatives express themselves. Rich has previously held high-profile roles in large companies like MTV Entertainment Group, and Nike Inc. His clients include Uniqlo, Mini, adidas, Coca-Cola, NorthFace, and The New York Times, among others.
- 100% positive reviews (15)
- 388 students
- 18 lessons (5h 6m)
- 14 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
