Vibrant Lettering: Find Your Style Through Pop Culture
Embellishing and Refining 1
A course by Rich Tu , Designer and Creative Director
About the video: Embellishing and Refining 1
Overview
“We have our approved sketch. Now we'll dive into the process of embellishing and refining technical elements. This will lead us to obtain a black-and-white drawing to which we can later add color. First, I'll explain how to identify the elements that need improving. Then, I'll move on to refining the linework of my drawing and finding a nice overall balance.”
In this video lesson Rich Tu addresses the topic: Embellishing and Refining 1, which is part of the Domestika online course: Vibrant Lettering: Find Your Style Through Pop Culture. Explore your personality and the pop culture references you identify with to create a unique design that combines hand-lettering with illustration.
Partial transcription of the video
“ Embellishing and Refining Congratulations! Your sketch is approved and in this lesson, we'll start embellishing and refining. We'll go back into Photoshop and start building out our sketch, refining our technical elements, and start working towards what that final visual will be. Let's quickly review what we have here. We like "neighborhood dynasty." We also like the overall shape and the design. We like that it feels or it's reminiscent of a basketball with the overall circle and these lines here, which we'll change and adjust along the way. Let's check our file size or image size. We're...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Vibrant Lettering: Find Your Style Through Pop Culture
-
Category
Calligraphy & Typography -
Areas
Digital Lettering, Graphic Design, Lettering, Traditional illustration, Typography Design

Rich Tu
A course by Rich Tu
Rich is a first generation Filipino-American and award-winning artist residing in Brooklyn, NY. He is a graduate of SVA’s Illustration as Visual Essay program and takes inspiration from his heritage, pop culture, and the energy of New York City. Creatively, his focus is on emerging audiences and energetic brands that benefit from an eclectic and unique point of view.
Rich is the Group Creative Director at Jones Knowles Ritchie in New York City, and is the co-founder of the COLORFUL grant program, helping young BIPOC creatives express themselves. Rich has previously held high-profile roles in large companies like MTV Entertainment Group, and Nike Inc. His clients include Uniqlo, Mini, adidas, Coca-Cola, NorthFace, and The New York Times, among others.
- 100% positive reviews (15)
- 388 students
- 18 lessons (5h 6m)
- 14 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever