Tone of Voice in Copywriting for Brands

A course by Paul Anglin
Copywriter and Creative Director. Madrid, Spain.
Joined February 2015
, Copywriter and Creative Director

Discover your unique brand voice by exploring copywriting principles and creating a style guide to keep your tone consistent across all mediums

  • 100% positive reviews (6)
  • 730 students
  • Audio: English
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch

Course summary

  • 13 lessons (2h 41m)
  • 20 downloads (8 files)
  • 12 exercises
  • Course final project
SALE $10.99USD 82% Disc. $59.99 USD
  • This offer ends in
    3d : 13h : 32m : 04s

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Paul Anglin

A course by Paul Anglin

Teacher Plus
Copywriter and Creative Director

Paul Anglin is a senior copywriter and tone of voice consultant with over twenty years of experience based in Madrid, Spain. Since 2016, he has run his own studio, Craft Copywriting, where he works alongside his team writing for brands such as Nike, Apple, Microsoft, and Dunlop Sports.

He creates copy for digital media, app development, mobile, and print formats for agencies and brands in both London and Madrid. He also teaches copywriting for Master’s students at Madrid’s IE University.


  • 100% positive reviews (6)
  • 730 students
  • 13 lessons (2h 41m)
  • 20 additional resources (8 files)
  • Online and at your own pace
  • Available on the app
  • Audio: English
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

Tone of Voice in Copywriting for Brands. Marketing, Business, and Writing course by Paul Anglin

Tone of Voice in Copywriting for Brands

A course by Paul Anglin
Copywriter and Creative Director. Madrid, Spain.
Joined February 2015
  • 100% positive reviews (6)
  • 730 students