Personal Branding Strategy for Social Media
Viral Content
A course by Dot Lung , Social Media Expert
About the video: Viral Content
Overview
“Dogs, cats, babies, and MEMES. Why are these the most viral types of content? Viral content so undeniably relatable that you stopped what you were doing to save it, or share it with someone. RELATABILITY (THE R IN THE DRAGON is the key to viral content creation). ”
In this video lesson Dot Lung addresses the topic: Viral Content, which is part of the Domestika online course: Personal Branding Strategy for Social Media. Create a goal-driven strategy for social media to get liked, followed, and shared by your ideal clients.
Partial transcription of the video
“Viral Content The million-dollar question, how do I make viral content? This is what we'll learn in this lesson. Viral content is not a long-term strategy. It will get people through the door, but it will not necessarily keep them there. However, it is extremely important to create viral types of content to attract your ICA, to be able to capture more leads, to capture more attention, to get that traffic through the front door. Viral content will probably be the first piece of content that your ICA will actually see from you, so it's a great opportunity to show your personality and your vib...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Branding Strategy for Social Media
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media
Dot Lung
A course by Dot Lung
Dot Lung is a Los Angeles native that has travelled the world working on different social media campaigns. Her career began in 2011 when she took on the role of Social Media Manager for OFFF Festival in Barcelona. During her time there, she built a strong online following that led her to work with industry giants such as Facebook, Wix, Motionographer, and more.
Dot is short for Dorothy, and Lung is Mandarin for dragons. Taking on the moniker of Mother of Dragons, she has helped her clients build social media empires. She has been featured in Vanity Fair Italy and spoke at Digital Design Days in Geneva’s University of Art and Design.
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- 17 lessons (1h 43m)
- 12 additional resources (5 files)
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- Audio: English
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- Level: Beginner
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