Personal Branding Strategy for Social Media
About Me
A course by Dot Lung , Social Media Expert
About the video: About Me
Overview
““Fail fast and fail forward.” How did Dot become the Mother of Social Dragons? By failing many times over again. I nearly flunked out of 5th grade and I dropped out of college my last year. It wasn’t until I quit following the traditional path my family had imagined for me and went down the road less traveled... If I can figure out how to do this on my own, you certainly will with my guidance in this Domestika course.”
In this video lesson Dot Lung addresses the topic: About Me, which is part of the Domestika online course: Personal Branding Strategy for Social Media. Create a goal-driven strategy for social media to get liked, followed, and shared by your ideal clients.
Partial transcription of the video
“Presentation Hello, little dragons, and welcome to my Domestika course! In this lesson I'm gonna share with you the journey of Little Dot to Social Dragon. I never was a big fan of school. In fact, I nearly dropped out of the fifth grade, because I failed class participation, which is really funny today, because I teach social media at universities all across the world. And when I dropped out of college, social media wasn't even a real job title. My journey into becoming the mother of Social Dragons started in kindergarten. I was an extremely shy little girl and I couldn't even ask to go to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Branding Strategy for Social Media
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media

Dot Lung
A course by Dot Lung
Dot Lung is a Los Angeles native that has travelled the world working on different social media campaigns. Her career began in 2011 when she took on the role of Social Media Manager for OFFF Festival in Barcelona. During her time there, she built a strong online following that led her to work with industry giants such as Facebook, Wix, Motionographer, and more.
Dot is short for Dorothy, and Lung is Mandarin for dragons. Taking on the moniker of Mother of Dragons, she has helped her clients build social media empires. She has been featured in Vanity Fair Italy and spoke at Digital Design Days in Geneva’s University of Art and Design.
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