Logo Design: Graphic Simplification and Minimalism
Final logo
A course by Rubén Ferlo , Graphic Designer and Art Director
About the video: Final logo
Overview
“We have everything ready to build our logo. In this lesson I will show you what things I take into account when doing it.”
In this video lesson Rubén Ferlo addresses the topic: Final logo, which is part of the Domestika online course: Logo Design: Graphic Simplification and Minimalism. Get started on designing memorable brand identities with a unique and simple creative process.
Partial transcription of the video
“Look feel and final logo In this lesson, I will tell you what to think about to build your final logo. I show you how I do it. Now that I have designed my animal, selected the appropriate font and the defined color palette, we will mount the logo. We will create a new artboard. I'll call it "Composition". The first thing is to mount approximately how I imagine it, in terms of size and distances, etc. This is how I imagine it. I'll align it all to the center even if you have to move the pig a little to the right, for this part of here, that there is nothing, we are not using it. The weight i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Logo Design: Graphic Simplification and Minimalism
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Graphic Design, Logo Design

Rubén Ferlo
A course by Rubén Ferlo
Rubén Ferlo is a graphic designer specialized in logo design and brand identity. He’s a meticulous design problem-solver, a lover of grand ideas and their little details.
He has over eight years of experience designing logos and is passionate about minimalism and reductionism, which is his signature style as a designer.
He has worked for clients in the USA, Australia, Middle East, and Russia, for both startups and major companies.
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- 15 lessons (2h 3m)
- 20 additional resources (9 files)
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- Audio: Spanish, English
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- Level: Beginner
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