Introduction to Facebook Marketing
Influences
A course by F O , Digital Marketing Manager
About the video: Influences
Overview
“I'm going to introduce you to some of the tools that have helped me grow in the discipline of Facebook Marketing and the various resources that I consult almost daily to keep up to date with the latest developments in the Facebook Business platform. ”
In this video lesson F O addresses the topic: Influences, which is part of the Domestika online course: Introduction to Facebook Marketing. Learn the basic principles of Facebook Business Manager and create your first campaign.
Partial transcription of the video
“Influences I'm going to talk to you about everything that has influenced me in my career. As an expert in marketing and business. In particular, I will talk about some books and some websites or blogs that have been very useful to grow in the world of Facebook Marketing. I would like to tell you about a book. It's "The Mobile Mind Shift" by Ted Schadler. According to the author, our life is made by moving moments, that is, at times when we use a mobile To solve our problems. According to the author, in order to grow in business companies must understand that you have to lead your mobile mar...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Facebook Marketing
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Mobile Marketing, Social Media
F O
A course by F O
Francesco Orlandino is a professional in the field of eCommerce, Digital and Brand Marketing with more than 10 years of professional experience. Born in Italy, he has lived in 5 countries between Europe and Latin America. After obtaining a double degree (Bocconi University in Milan and ESADE Business School in Barcelona), he started his career in marketing in 2009.
Throughout these years he has worked as a Digital and eCommerce Marketing Manager in global companies managing multi-million dollar marketing budgets. Since 2013 he works as Senior Digital Marketing Manager for adidas, a position he has developed between the Netherlands, Panama and Germany.
He collaborates with several universities as a lecturer on digital marketing issues, and is also a consultant for the agency Sun Branding. He perfected his studies taking courses in Digital Marketing, Mobile Marketing and Data Driven Marketing at Harvard Business School - Extension Education and Stanford Business School.
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- 5,204 students
- 12 lessons (1h 24m)
- 29 additional resources (13 files)
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- Audio: Spanish
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- Level: Beginner
- Unlimited access forever
- Updated on 01/13/2020
