Introduction to Facebook Marketing
Introduction to the final project
A course by F O , Digital Marketing Manager
About the video: Introduction to the final project
Overview
“In this lesson I will explain what the final project consists of: we will create the best strategy in Facebook Marketing for a graphic design agency. Following my steps you can create the most appropriate strategy for the brand or service you want.”
In this video lesson F O addresses the topic: Introduction to the final project, which is part of the Domestika online course: Introduction to Facebook Marketing. Learn the basic principles of Facebook Business Manager and create your first campaign.
Partial transcription of the video
“Unit 3 - Lesson 1 Final course project In this lesson we will see the final project. We will create a Facebook Marketing strategy for an agency of graphic designers. You can do that project about the brand or service you want by following my steps. As target markets, we can look at both Spain as in some Latin American country, such as Argentina or Mexico. It is very important to keep in mind that depending on the country the language may be different and then the copy can change. It should also be noted that we have to choose An image of the product that is shocking. The final project is to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Facebook Marketing
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Mobile Marketing, Social Media
F O
A course by F O
Francesco Orlandino is a professional in the field of eCommerce, Digital and Brand Marketing with more than 10 years of professional experience. Born in Italy, he has lived in 5 countries between Europe and Latin America. After obtaining a double degree (Bocconi University in Milan and ESADE Business School in Barcelona), he started his career in marketing in 2009.
Throughout these years he has worked as a Digital and eCommerce Marketing Manager in global companies managing multi-million dollar marketing budgets. Since 2013 he works as Senior Digital Marketing Manager for adidas, a position he has developed between the Netherlands, Panama and Germany.
He collaborates with several universities as a lecturer on digital marketing issues, and is also a consultant for the agency Sun Branding. He perfected his studies taking courses in Digital Marketing, Mobile Marketing and Data Driven Marketing at Harvard Business School - Extension Education and Stanford Business School.
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- 12 lessons (1h 24m)
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- Audio: Spanish
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- Level: Beginner
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- Updated on 01/13/2020
