Inbound Marketing Basic Concepts
Tools needed
A course by Lucas García , Marketing Specialist
Joined June 2014
About the video: Tools needed
Overview
“In this lesson we will know what tools we will need to work on this methodology. We will discover very useful tools for the investigation of the audience, for automation, search for keywords ... etc. ”
In this video lesson Lucas García addresses the topic: Tools needed, which is part of the Domestika online course: Inbound Marketing Basic Concepts. Learn a method to create a content strategy that resonates with your audience.
Partial transcription of the video
“This lesson focuses on essential tools for applying this methodology. We'll examine tools such as audience research. keyword search. and content automation tools. among others. Let's dive in. In inbound marketing. utilizing various tools is crucial or nearly mandatory. etcetera. Come on. let's see them. In inbound marketing. employing a variety of tools is essential. if not obligatory. We will examine different categories of tools and then focus on specific ones within these groups. This approach ensures a comprehensive understanding of the tools necessary for effective inbound marketing st...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Inbound Marketing Basic Concepts
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Category
Marketing & Business -
Areas
Advertising, Content Marketing, Digital Marketing, Growth Marketing, Marketing, Social Media

Lucas García
A course by Lucas García
Lucas García is a branding and communication expert with a background in programming. His need for new challenges and constant change has led him to reinvent himself countless times, until he finally founded the Socialmood agency.
His company is dedicated to creativity and digital strategy, in the broadest sense of the term. They started as a product factory, creating digital products, guides, comparators, and blog networks until SEO became a standard practice and they switched their focus to inbound marketing. Currently, they primarily work on social projects and content creation.
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