Inbound Marketing Basic Concepts
Tools needed
A course by Lucas García , Marketing Specialist
Joined June 2014
Joined June 2014
About the video: Tools needed
Overview
“In this lesson we will know what tools we will need to work on this methodology. We will discover very useful tools for the investigation of the audience, for automation, search for keywords ... etc. ”
In this video lesson Lucas García addresses the topic: Tools needed, which is part of the Domestika online course: Inbound Marketing Basic Concepts. Learn a method to create a content strategy that resonates with your audience.
Partial transcription of the video
“Today we will know the necessary tools to work on this methodology. We will see tools, for example, audience research, keyword search. tools to automate content, etc. Let's see them. To do Inbound Marketing is important or necessary, almost mandatory, use different tools. We will see different types, then move on in the tools within these types. The first would be which will allow us to do research, both user, keywords of competition, etc. The second would be tools for content, where we will talk so much about tools that allow us to manage that content, How to plan it After distribution Mak...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Inbound Marketing Basic Concepts
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Category
Marketing & Business -
Areas
Advertising, Content Marketing, Digital Marketing, Growth Marketing, Marketing, Social Media
Lucas García
A course by Lucas García
Lucas García is a branding and communication expert with a background in programming. His need for new challenges and constant change has led him to reinvent himself countless times, until he finally founded the Socialmood agency.
His company is dedicated to creativity and digital strategy, in the broadest sense of the term. They started as a product factory, creating digital products, guides, comparators, and blog networks until SEO became a standard practice and they switched their focus to inbound marketing. Currently, they primarily work on social projects and content creation.
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