Inbound Marketing Basic Concepts
Presentation
A course by Lucas García , Marketing Specialist
Joined June 2014
About the video: Presentation
Overview
“In this lesson I am going to present myself so that you can get to know me. I will talk to you about who I am, where I come from and I will tell you what we do in Socialmood, my agency. ”
In this video lesson Lucas García addresses the topic: Presentation, which is part of the Domestika online course: Inbound Marketing Basic Concepts. Learn a method to create a content strategy that resonates with your audience.
Partial transcription of the video
“Hello. i'm Lucas García. the director and founder of SocialMod. While our expertise lies in creativity and digital strategy. we're often recognized as the motherfuckers' agency by many people. A lot of people inquire about our journey and how we arrived at this point. I can summarize it in three key points. Change. And look at things from a different perspective. In essence. an agency is deeply personal. Reflecting on my own life. having relocated 10 times in my first 15 years. i see it as a pivotal moment. Consequently. socialMod embodies this philosophy; we wholeheartedly embrace and adap...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Inbound Marketing Basic Concepts
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Category
Marketing & Business -
Areas
Advertising, Content Marketing, Digital Marketing, Growth Marketing, Marketing, Social Media

Lucas García
A course by Lucas García
Lucas García is a branding and communication expert with a background in programming. His need for new challenges and constant change has led him to reinvent himself countless times, until he finally founded the Socialmood agency.
His company is dedicated to creativity and digital strategy, in the broadest sense of the term. They started as a product factory, creating digital products, guides, comparators, and blog networks until SEO became a standard practice and they switched their focus to inbound marketing. Currently, they primarily work on social projects and content creation.
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