Copywriting for Copywriters
Influences
A course by PutosModernos , Creative Agency
About the video: Influences
Overview
“In this lesson, we are going to talk to you about some of the artists who have influenced and inspired our work.”
In this video lesson PutosModernos addresses the topic: Influences , which is part of the Domestika online course: Copywriting for Copywriters. A copywriting course for copywriters: learn to use humor to sell (almost) anything..
Partial transcription of the video
“In In this lesson I am going to talk to you about the different influences that modern fucking draws on. We really like this phrase that we have appropriated from Pablo Picasso that says Great artists copy, geniuses steal. The design of modernity that was experienced in Barcelona in the 2000s He was greatly to blame for the birth of modern fucking. One day walking through the streets of the Raval neighborhood of Barcelona I saw a graffiti that said fucking moderns with an A for anarchy. This name basically summarized what I was personally experiencing in Barcelona. I came from a town, I cam...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting for Copywriters
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Category
Marketing & Business, Writing -
Areas
Advertising, Communication, Copywriting, Storytelling
PutosModernos
A course by PutosModernos
PutosModernos define themselves as a form of postposture, a self-parody of modernity, reality without autotune. There are many things at once and none in particular: an Instagram account, a commercial brand that sells its own products, a creative agency that does advertising campaigns for other brands, a television series, and now also a Domestika course.
They have worked for more than 50 brands including Pepsi, Levi's, Cabify, Beefeater, Spotify, Pompeii, HBO Max, Siroko, Vice, Open Arms, Ambar, Ouigo, Urbanitae, Biotherm or Barcelona City Council. In the last year they have received the Gràffica Award, a Laus Award (ADG-FAD), the Agripina Award for Best Creatives of the Year and an Impact Award granted by the Col.legi Oficial de Publicistes de Catalunya.
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- 13,858 students
- 12 lessons (1h 41m)
- 11 additional resources (2 files)
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- Audio: Spanish
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- Level: Beginner
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