Directing Short Commercials
Pre-production with Equipment and PPM
A course by Sebastian López Borda , Realizador audiovisual
Joined February 2022
About the video: Pre-production with Equipment and PPM
Overview
“In this lesson we are going to cover all the aspects of filming that we will cover previously in the PPM.”
In this video lesson Sebastian López Borda addresses the topic: Pre-production with Equipment and PPM, which is part of the Domestika online course: Directing Short Commercials. Learn the production process for a commercial from creation to execution while meeting advertising industry standards.
Partial transcription of the video
“Pre-production with equipment and PPM In this lesson we will see the first part of the PPM, the document that will serve to guide all pre-production. The PPM, as I told you, It is the document that will serve us for the Pre-Production Meeting. This document is super important because it will help you organize all aspects of pre-production. You are going to fill out the proposals that your team will give you, the storyboard, absolutely everything, and, in addition, it will serve as a kind of contract with your clients, with your agency, where what you're putting here is what you're committin...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Directing Short Commercials
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Category
Photography & Video -
Areas
Audiovisual Production, Film, Film, Video & TV, Filmmaking

Sebastian López Borda
A course by Sebastian López Borda
Sebastián López has spent a long time exploring and getting inspired by movies and art. Throughout his professional career, the filmmaker and audiovisual producer has participated and received awards at national and international film festivals. He has also directed commercial films for ten years for brands such as Netflix, Uber, Dunkin' Donuts, Movistar, Claro, Avianca, Diners, among others.
In addition, he has had the opportunity to teach at a film university and thus discovered that everything makes more sense when you have the opportunity to give and transmit what you have learned so that it can be transformed.
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- 16 lessons (3h 4m)
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- Audio: Spanish
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- Level: Beginner
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