Directing Short Commercials
Realization of the Management Proposal: Specific References
A course by Sebastian López Borda , Realizador audiovisual
Joined February 2022
Joined February 2022
About the video: Realization of the Management Proposal: Specific References
Overview
“Let's review the second part of the direction proposal. Now we will focus on the specific references that begin to give a more concrete shape to the video. ”
In this video lesson Sebastian López Borda addresses the topic: Realization of the Management Proposal: Specific References, which is part of the Domestika online course: Directing Short Commercials. Learn the production process for a commercial from creation to execution while meeting advertising industry standards.
Partial transcription of the video
“Ok, now we are going to see the specific references. Here, this moment is super important to make imagine to the client or the team or whoever you want how it really goes to see what you are imagining. So, here imagine that many resources are worth. It's not necessarily bringing in a reference and saying, my art is going to be like this, it could be, but you could also join different references. You can have pics, you can even draw pictures. They are not always done but they can be useful if they serve to communicate what you are imagining. Do it. I am going to show you now how I did this p...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Directing Short Commercials
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Category
Photography & Video -
Areas
Audiovisual Production, Film, Film, Video & TV, Filmmaking
Sebastian López Borda
A course by Sebastian López Borda
Sebastián López has spent a long time exploring and getting inspired by movies and art. Throughout his professional career, the filmmaker and audiovisual producer has participated and received awards at national and international film festivals. He has also directed commercial films for ten years for brands such as Netflix, Uber, Dunkin' Donuts, Movistar, Claro, Avianca, Diners, among others.
In addition, he has had the opportunity to teach at a film university and thus discovered that everything makes more sense when you have the opportunity to give and transmit what you have learned so that it can be transformed.
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