Directing Short Commercials

Overview

“We have reached the last stage of the creation of the commercial: the colorization and finalization of the video. I will show you examples of this step and I will also give you tips for the final presentation to the client.”

In this video lesson Sebastian López Borda addresses the topic: Online: Everything Ready to Advertise!, which is part of the Domestika online course: Directing Short Commercials. Learn the production process for a commercial from creation to execution while meeting advertising industry standards.

Partial transcription of the video

“Online: everything ready to advertise! In this lesson we will see the last stage and it is the online edition, where we will end our video in terms of colorization, VFX and sound. Once we have our offline edition approved by agency and by client, We began the elaboration of the online. What does it mean? That to this offline edition, which until now was only edited, We are going to do the colorization, the sound and all the visual effects that are necessary. This includes visual effects, motion graphics, i.e. credits animation or from graphics that you have put in post-production or what yo...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Directing Short Commercials

• Level: Beginner
• 100% positive reviews (31)
• 1870 students
• 5 units
• 16 lessons (3h 4m)
• 7 downloads

• Category

  Photography & Video

• Areas

  Audiovisual Production, Film, Film, Video & TV, Filmmaking