Directing Short Commercials
Product Presentation and Presentation to Customer
A course by Sebastian López Borda , Realizador audiovisual
Joined February 2022
Joined February 2022
About the video: Product Presentation and Presentation to Customer
Overview
“To end this unit, I'll talk about a unique element of commercial production and the one that pays for all production: the product. ”
In this video lesson Sebastian López Borda addresses the topic: Product Presentation and Presentation to Customer, which is part of the Domestika online course: Directing Short Commercials. Learn the production process for a commercial from creation to execution while meeting advertising industry standards.
Partial transcription of the video
“Product presentation and customer presentation In this lesson we will talk about an element which is unique from the production of commercials and who basically ends up being the one who pays for the whole project, and is the product. The product, as I told you, in general, It is done by a specialist or a product specialist. The actual products are not always filmed, there are different techniques. In this case, in Todo Rico we also had some special requirements that were like falls and what we call "product explosion". We decided with the post-production team film each of the ingredients s...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Directing Short Commercials
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Category
Photography & Video -
Areas
Audiovisual Production, Film, Film, Video & TV, Filmmaking
Sebastian López Borda
A course by Sebastian López Borda
Sebastián López has spent a long time exploring and getting inspired by movies and art. Throughout his professional career, the filmmaker and audiovisual producer has participated and received awards at national and international film festivals. He has also directed commercial films for ten years for brands such as Netflix, Uber, Dunkin' Donuts, Movistar, Claro, Avianca, Diners, among others.
In addition, he has had the opportunity to teach at a film university and thus discovered that everything makes more sense when you have the opportunity to give and transmit what you have learned so that it can be transformed.
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- 16 lessons (3h 4m)
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- Audio: Spanish
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- Level: Beginner
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