Directing Short Commercials
Realization of the Management Proposal: General References
A course by Sebastian López Borda , Realizador audiovisual
Joined February 2022
Joined February 2022
About the video: Realization of the Management Proposal: General References
Overview
“Next, we will see how to make the direction proposal and the different aspects that we must take into account based on a real example. We are going to focus on the basis of the general proposal and its illustration through general references. ”
In this video lesson Sebastian López Borda addresses the topic: Realization of the Management Proposal: General References, which is part of the Domestika online course: Directing Short Commercials. Learn the production process for a commercial from creation to execution while meeting advertising industry standards.
Partial transcription of the video
“Realization of the management proposal: general references In this lesson I am going to tell you how to make the direction proposal and we will see a specific part, which are the general references. We are going to do it based on in the real example of the Todo Rico commercial. I invite you to meet her. Let's see the first part of the proposal. As I said, this order may vary according to your project, but it is very likely that the easiest way to tell it is to start with the general references so that we are all aligned in tone, language, cinematography, general aspects, and then let's go t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Directing Short Commercials
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Category
Photography & Video -
Areas
Audiovisual Production, Film, Film, Video & TV, Filmmaking
Sebastian López Borda
A course by Sebastian López Borda
Sebastián López has spent a long time exploring and getting inspired by movies and art. Throughout his professional career, the filmmaker and audiovisual producer has participated and received awards at national and international film festivals. He has also directed commercial films for ten years for brands such as Netflix, Uber, Dunkin' Donuts, Movistar, Claro, Avianca, Diners, among others.
In addition, he has had the opportunity to teach at a film university and thus discovered that everything makes more sense when you have the opportunity to give and transmit what you have learned so that it can be transformed.
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