Efficient Instagram and Facebook Ads
Briefing best practices
A course by Mathias Bürk , Consultant
About the video: Briefing best practices
Overview
“Here you'll learn how to create the optimal brief and how creating a brief just for you can help you create optimal ads. ”
In this video lesson Mathias Bürk addresses the topic: Briefing best practices, which is part of the Domestika online course: Efficient Instagram and Facebook Ads. Master Facebook and Instagram ads: Learn to build campaigns, target groups, create perfect ads, and measure success with pixel and UTM parameters..
Partial transcription of the video
“We now look at the best practices for a briefing. A creative can only be as good like the briefing, they say. So it is particularly important that you formulate it as clearly as possible and also named in detail, what you want exactly. That's the page. The other side is that you can also give the designer a few liberties. It's always a balancing act and it's best to get used to it when you work together. At the very beginning it is definitely best to if you formulate it as precisely as possible. Otherwise you will get an advertising medium or an image that does not meet your expectations at...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Efficient Instagram and Facebook Ads
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Marketing, Social Media
Mathias Bürk
A course by Mathias Bürk
Meet Mathias Bürk, a seasoned professional in the dynamic world of social media advertising, with a special focus on Facebook and Instagram. With an impressive background collaborating with renowned agencies and top companies, including 1&1 and Facebook itself, Mathias has established himself as a leading authority in the field. His expertise in crafting effective advertising campaigns has earned him the privilege of consulting with international businesses, from startups to DAX corporations.
Driven by a logical and goal-oriented approach, Mathias places paramount importance on understanding the essence of a brand and translating it into compelling visuals. His ability to convey messages in a simple and direct manner, capturing the attention of the audience within seconds, sets him apart as a creative force in the industry. With a passion for helping clients grow, Mathias thrives on identifying the most impactful strategies that deliver real results. As a skilled communicator and educator, Mathias shares his wealth of knowledge in this Domestika course, providing students with the tools to excel in the fast-paced and ever-evolving landscape of Facebook marketing.
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- 1,807 students
- 15 lessons (2h 20m)
- 10 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: German
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- Level: Beginner
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