Efficient Instagram and Facebook Ads
Through target groups on Facebook and Instagram
A course by Mathias Bürk , Consultant
About the video: Through target groups on Facebook and Instagram
Overview
“Now I'll give you the theoretical background about the target group selection options and tips on how to find the best target group for you. ”
In this video lesson Mathias Bürk addresses the topic: Through target groups on Facebook and Instagram, which is part of the Domestika online course: Efficient Instagram and Facebook Ads. Master Facebook and Instagram ads: Learn to build campaigns, target groups, create perfect ads, and measure success with pixel and UTM parameters..
Partial transcription of the video
“In this lesson, we'll take a close look at audiences. I will first tell you something about it in theory, before we get in the You can also view practice directly in the Ads Manager. So let's get started then. In the definition of target groups. What are target groups? Target groups is one or a target group is a group of people with comparable Characteristics that are specifically addressed to something or to be achieved with something. By interests, gender, age, place of residence or whether they belong to custom or look-a-like audiences you focus on your potential customers when using the...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Efficient Instagram and Facebook Ads
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Marketing, Social Media
Mathias Bürk
A course by Mathias Bürk
Meet Mathias Bürk, a seasoned professional in the dynamic world of social media advertising, with a special focus on Facebook and Instagram. With an impressive background collaborating with renowned agencies and top companies, including 1&1 and Facebook itself, Mathias has established himself as a leading authority in the field. His expertise in crafting effective advertising campaigns has earned him the privilege of consulting with international businesses, from startups to DAX corporations.
Driven by a logical and goal-oriented approach, Mathias places paramount importance on understanding the essence of a brand and translating it into compelling visuals. His ability to convey messages in a simple and direct manner, capturing the attention of the audience within seconds, sets him apart as a creative force in the industry. With a passion for helping clients grow, Mathias thrives on identifying the most impactful strategies that deliver real results. As a skilled communicator and educator, Mathias shares his wealth of knowledge in this Domestika course, providing students with the tools to excel in the fast-paced and ever-evolving landscape of Facebook marketing.
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- 15 lessons (2h 20m)
- 10 additional resources (2 files)
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- Available on the app
- Audio: German
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- Level: Beginner
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