Efficient Instagram and Facebook Ads
Best practices for photos in Facebook and Instagram advertising
A course by Mathias Bürk , Consultant
About the video: Best practices for photos in Facebook and Instagram advertising
Overview
“Now you'll learn what you need to pay attention to when designing ads on Facebook and Instagram with images. ”
In this video lesson Mathias Bürk addresses the topic: Best practices for photos in Facebook and Instagram advertising, which is part of the Domestika online course: Efficient Instagram and Facebook Ads. Master Facebook and Instagram ads: Learn to build campaigns, target groups, create perfect ads, and measure success with pixel and UTM parameters..
Partial transcription of the video
“After looking at the last lesson, like her Facebook ads set in Ads Manager, now in this lesson let's look at the best practices. So what do you have to pay attention to and what makes a particularly successful ad? Here I once brought an ad in three different variations from my customer account. As you can see, that's 1 to 1, 4 to 5 and 9 to 16. 1 to 1 has long been the standard for feeds on Facebook and Instagram. However, it is now also possible Include images in 4 by 5 on Instagram in the feeds. Since everything changes very quickly on Facebook, it may be, that even at this point in time,...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Efficient Instagram and Facebook Ads
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Category
Marketing & Business -
Areas
Digital Marketing, Facebook Marketing, Growth Marketing, Marketing, Social Media
Mathias Bürk
A course by Mathias Bürk
Meet Mathias Bürk, a seasoned professional in the dynamic world of social media advertising, with a special focus on Facebook and Instagram. With an impressive background collaborating with renowned agencies and top companies, including 1&1 and Facebook itself, Mathias has established himself as a leading authority in the field. His expertise in crafting effective advertising campaigns has earned him the privilege of consulting with international businesses, from startups to DAX corporations.
Driven by a logical and goal-oriented approach, Mathias places paramount importance on understanding the essence of a brand and translating it into compelling visuals. His ability to convey messages in a simple and direct manner, capturing the attention of the audience within seconds, sets him apart as a creative force in the industry. With a passion for helping clients grow, Mathias thrives on identifying the most impactful strategies that deliver real results. As a skilled communicator and educator, Mathias shares his wealth of knowledge in this Domestika course, providing students with the tools to excel in the fast-paced and ever-evolving landscape of Facebook marketing.
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- 15 lessons (2h 20m)
- 10 additional resources (2 files)
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- Audio: German
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- Level: Beginner
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