Digital Content Creation: Master Planning and Social Media Impact
Digital platforms and permanent change
A course by Claudio Cuevas Barrientos , Journalist
About the video: Digital platforms and permanent change
Overview
“Now you'll learn the main features of social media and how to carry out a project in a changing environment. ”
In this video lesson Claudio Cuevas Barrientos addresses the topic: Digital platforms and permanent change, which is part of the Domestika online course: Digital Content Creation: Master Planning and Social Media Impact. Master the necessary elements to build a successful digital project. .
Partial transcription of the video
“Now what we are going to see is the basic elements of any digital plan. The first step is to understand social media. One of the most important features of social networks is that they are in constant change. So it is important to be able to make our media plan, be able to distinguish them. There are some characteristics of networks social that are common to all of them. And it is relevant to be able to understand that in order to be able to to face precisely that scenario of change Likewise, each one also has its own particular logic, precisely these common elements And these particular lo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content Creation: Master Planning and Social Media Impact
-
Category
Marketing & Business -
Areas
Content Marketing, Copywriting, Digital Marketing, Social Media
Claudio Cuevas Barrientos
A course by Claudio Cuevas Barrientos
Claudio Cuevas Barrientos is a Chilean journalist specializing in digital content, with nearly two decades of experience in the media sector. He began his career at Cooperativa.cl in 2003, when the digital world was just beginning to emerge. He currently works at Mega, Chile's leading television channel. His focus has evolved from simply disseminating information to creating engaging content that achieves effective conversion and brand recognition. Creativity and entertainment are at the core of his work, which has allowed him to lead innovative projects in the world of television fiction.
His experience is complemented by a solid academic background and the ability to advise small businesses. Claudio has distinguished himself by implementing trends and adapting strategies to reach diverse audiences, always seeking a balance between aesthetics and functionality. Inspired by creative processes, music, and sports, his methodology is based on the systematization and development of decision-making processes. His goal is to share this knowledge so that others can apply it to their own digital challenges, contributing to the professional and creative growth of his students.
- 159 students
- 13 lessons (1h 57m)
- 18 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
