Digital Content Creation: Master Planning and Social Media Impact
Presentation
A course by Claudio Cuevas Barrientos , Journalist
About the video: Presentation
Overview
“In this first lesson, I'm going to tell you who I am and why I'm so happy to be able to teach this course for you on Domestika.”
In this video lesson Claudio Cuevas Barrientos addresses the topic: Presentation, which is part of the Domestika online course: Digital Content Creation: Master Planning and Social Media Impact. Master the necessary elements to build a successful digital project. .
Partial transcription of the video
“Hello, I'm Claudio Cuevas, I am a professional journalist and I am 100% dedicated to digital. I studied at the University of Chile. where I began my professional practice in 2003. on the fledgling Radio Cooperativa website. the most important news radio station in the country. At that time, digital was practically non-existent. In fact, one of the journalists who worked in the area He was grounded because he'd made a mistake on air. The posts were just text. not to mention video or multimedia content. I realized that this was my thing when the challenge of social networks arose and how enga...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content Creation: Master Planning and Social Media Impact
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Category
Marketing & Business -
Areas
Content Marketing, Copywriting, Digital Marketing, Social Media

Claudio Cuevas Barrientos
A course by Claudio Cuevas Barrientos
Claudio Cuevas Barrientos is a Chilean journalist specializing in digital content, with nearly two decades of experience in the media sector. He began his career at Cooperativa.cl in 2003, when the digital world was just beginning to emerge. He currently works at Mega, Chile's leading television channel. His focus has evolved from simply disseminating information to creating engaging content that achieves effective conversion and brand recognition. Creativity and entertainment are at the core of his work, which has allowed him to lead innovative projects in the world of television fiction.
His experience is complemented by a solid academic background and the ability to advise small businesses. Claudio has distinguished himself by implementing trends and adapting strategies to reach diverse audiences, always seeking a balance between aesthetics and functionality. Inspired by creative processes, music, and sports, his methodology is based on the systematization and development of decision-making processes. His goal is to share this knowledge so that others can apply it to their own digital challenges, contributing to the professional and creative growth of his students.
- 138 students
- 13 lessons (1h 57m)
- 18 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever