Digital Content Creation: Master Planning and Social Media Impact
Create the contents of your plan
A course by Claudio Cuevas Barrientos , Journalist
About the video: Create the contents of your plan
Overview
“In this lesson, you'll learn how to identify trends and references, connect them to your brief, and develop your content proposal. ”
In this video lesson Claudio Cuevas Barrientos addresses the topic: Create the contents of your plan, which is part of the Domestika online course: Digital Content Creation: Master Planning and Social Media Impact. Master the necessary elements to build a successful digital project. .
Partial transcription of the video
“In this lesson we are going to start working in our digital content plan. And the first thing we're going to do is start creating content for it. The first step is to identify some of the key elements that the brief gives us. To do this exercise we are going to use the example we already reviewed. the new expert. Let's review your brief then. As we discussed, the first step of a brief is for the client to summarize for you, give you an introduction to what service they are providing, what product you want to present. In the case of the evening, we know the following, that the protagonist is...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content Creation: Master Planning and Social Media Impact
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Category
Marketing & Business -
Areas
Content Marketing, Copywriting, Digital Marketing, Social Media

Claudio Cuevas Barrientos
A course by Claudio Cuevas Barrientos
Claudio Cuevas Barrientos is a Chilean journalist specializing in digital content, with nearly two decades of experience in the media sector. He began his career at Cooperativa.cl in 2003, when the digital world was just beginning to emerge. He currently works at Mega, Chile's leading television channel. His focus has evolved from simply disseminating information to creating engaging content that achieves effective conversion and brand recognition. Creativity and entertainment are at the core of his work, which has allowed him to lead innovative projects in the world of television fiction.
His experience is complemented by a solid academic background and the ability to advise small businesses. Claudio has distinguished himself by implementing trends and adapting strategies to reach diverse audiences, always seeking a balance between aesthetics and functionality. Inspired by creative processes, music, and sports, his methodology is based on the systematization and development of decision-making processes. His goal is to share this knowledge so that others can apply it to their own digital challenges, contributing to the professional and creative growth of his students.
- 108 students
- 13 lessons (1h 57m)
- 18 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever