Digital Content Creation: Master Planning and Social Media Impact
Build a dissemination calendar
A course by Claudio Cuevas Barrientos , Journalist
About the video: Build a dissemination calendar
Overview
“In this lesson, I'll teach you how to establish the narrative that will guide the distribution of your content and assign a schedule to it.”
In this video lesson Claudio Cuevas Barrientos addresses the topic: Build a dissemination calendar, which is part of the Domestika online course: Digital Content Creation: Master Planning and Social Media Impact. Master the necessary elements to build a successful digital project. .
Partial transcription of the video
“Now we come to the final stage of our content plan. which is the dissemination schedule. you are going to establish what the times are. to program and present the different contents that you developed in the different formats on each of the platforms that will be part of your content plan. For this you will assign a time to each of the contents. and that time has to be coherent with a story. That story consists of the journey you are going to create for the audience to become connected with the content as it goes finding the same on the platforms For this, I recommend that you use the conve...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content Creation: Master Planning and Social Media Impact
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Category
Marketing & Business -
Areas
Content Marketing, Copywriting, Digital Marketing, Social Media

Claudio Cuevas Barrientos
A course by Claudio Cuevas Barrientos
Claudio Cuevas Barrientos is a Chilean journalist specializing in digital content, with nearly two decades of experience in the media sector. He began his career at Cooperativa.cl in 2003, when the digital world was just beginning to emerge. He currently works at Mega, Chile's leading television channel. His focus has evolved from simply disseminating information to creating engaging content that achieves effective conversion and brand recognition. Creativity and entertainment are at the core of his work, which has allowed him to lead innovative projects in the world of television fiction.
His experience is complemented by a solid academic background and the ability to advise small businesses. Claudio has distinguished himself by implementing trends and adapting strategies to reach diverse audiences, always seeking a balance between aesthetics and functionality. Inspired by creative processes, music, and sports, his methodology is based on the systematization and development of decision-making processes. His goal is to share this knowledge so that others can apply it to their own digital challenges, contributing to the professional and creative growth of his students.
- 108 students
- 13 lessons (1h 57m)
- 18 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever