Modern Design Strategies for Visual Branding

Overview

“First, let's establish the fundamentals. Here, we will talk about some of the changes that created the ways of modern graphic design and introduce the principles we follow as an online design studio. You will learn the basic design habits so that, going forward, you can decide whether you will lean towards these habits or challenge them.”

In this video lesson Classmate Studio addresses the topic: The Principles of Modern Design, which is part of the Domestika online course: Modern Design Strategies for Visual Branding. Learn to develop strong brand concepts and design engaging visual identities through efficient online collaboration with clients and other creatives.

Partial transcription of the video

“ The Principles of Modern Design In this lesson, we will talk about the principles of modern design. The principles of modern design are full of contradictions. There are old principles you can follow such as the white spaces of layouts or grids or how typography should be applied. There are also new ones such as how you should follow certain brand values when you create a visuality, or how to connect the strategy with the visuality. Nowadays, you can be critical of these rules. You can make up your principles, but it boils down to a few crucial things, which are what you want to communica...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Modern Design Strategies for Visual Branding

• Level: Beginner
• 100% positive reviews (30)
• 1320 students
• 5 units
• 22 lessons (3h 29m)
• 9 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Figma, Keynote

• Areas

  Brand Strategy, Branding & Identity, Creativity, Graphic Design, Logo Design