Build a Credible, Authentic Brand on Social Media
Define what you will talk about
A course by BOLD , Bold branding agency
About the video: Define what you will talk about
Overview
“In this lesson, we'll teach you resources to help you start building your brand personality. ”
In this video lesson BOLD addresses the topic: Define what you will talk about, which is part of the Domestika online course: Build a Credible, Authentic Brand on Social Media. Learn to define the purpose of your brand and your communication strategy for effective content on social networks..
Partial transcription of the video
“If you look around you, there are so many brands whose product offerings and services are no longer enough to choose them. In fact, what consumers value most when choosing one brand or another is that it represents you in terms of purpose and values. For this reason and due to the rise of digital channels, content creation becomes essential. to connect with the public. And it is not enough to create content for the sake of creating it, but rather relevant content must be produced, that generate interest in the audience. To do this, It is necessary to follow a strategy and define what we cal...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Build a Credible, Authentic Brand on Social Media
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Category
Design, Marketing & Business -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Social Media, Social Media Design
BOLD
A course by BOLD
Oliver Montiel, Hèctor Puig, and Olmo García are the founding partners of Bold, a branding agency that challenges established norms to build bold and authentic brands. Oliver is a graphic designer with a precise aesthetic vision, who values functionality and beauty in every project. His ongoing training at prestigious institutions, such as Central Saint Martins and the Berlin School of Creative Leadership, has allowed him to remain at the forefront of creative design.
Hèctor, for his part, is a brand strategist who has held various positions in the sector, from planner at large agencies to marketing director at his own startup. His creative and disruptive approach positions him as an innovative consultant in the world of branding. Olmo, CEO of Bold, combines his background in graphic design with his self-taught ability to strategically transform businesses. From project management to emerging brand management, his focus is on the positive impact brands have on society. Together, they have been recognized with more than 40 national and international awards, standing out for their unique approach and their ability to connect with audiences authentically.
- 100% positive reviews (2)
- 109 students
- 14 lessons (1h 22m)
- 17 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
